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I am Naz.

I'm a Digital Marketer

I love coming up with ideas… but I love it even more when they actually work.
- A creative marketer with a data brain.

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Ekran Resmi 2026-01-21 01.11.18

Skills

Growth & Content Strategy

Data Analysis

UI/UX

Brand Strategy

Social Media

CRM

Tools

Excel

Google Analytics (GA4)

Google Ads

SQL

Figma

Canva

WordPress (Elementor)


Academic Projects

Uniqlo Turkey Market Entry & IMC Plan

A market entry and integrated marketing communications plan for Uniqlo’s expansion into Turkey. The project covers target segmentation, localization strategy, and channel planning. It also proposes campaign ideas designed to build awareness and drive store/app traffic. (Graduation Project)

Marketing Strategy for Borusan

A strategic marketing case focused on positioning Borusan Otomotiv’s EV portfolio for Gen Z in Türkiye. The work combines market research, competitive analysis, and consumer insights to shape brand messaging. The final output includes an influencer-led digital campaign and tactics for EV education and community-driven engagement. (Graduation Project)

Ryanair: Built to be Brilliant

A digital-first campaign concept aimed at improving Ryanair’s brand perception through transparency and trust-building messaging. The strategy uses in-app touchpoints, social content, and performance-driven experiments (e.g., A/B tests). KPIs and measurement logic were included to track impact across awareness and conversion stages. (Team Project)

Contact

    +34 611 37 10 93

    +90 534 052 32 54

    nazenunlu@gmail.com

    C. de Edgar Neville, 24 bis, Madrid/Spain